Research Library

Cinemark Is Enhancing Their Screens To Create Immersive Experiences That Can’t Be Replicated At Home

Cinemark Is Prioritizing Guest-Oriented Strategies As They Continue To Enhance The Moviegoing Experience

Interviews with Senior Executives at Altice USA, AMC Networks, AT&T, Charter, Cinemark, Comcast, Discovery, Fox, IMAX, Lionsgate, Live Nation, SiriusXM, Snapchat, Spotify, Take-Two, T-Mobile, Verizon, Viacom, Zynga

Cinemark Is Starting To Roll Out Variations Of Their Movie Club Subscription In Latin American Markets

Interviews with Senior Executives at Altice USA, AT&T, Charter, Cinemark, Comcast, Discovery, Fox, The New York Times, Twitter, Verizon, Viacom, WWE, Zynga

Interviews with Senior Executives at AMC Networks, AT&T, CBS, Charter, Cinemark, Discovery, Disney, FOX, Viacom

Cinemark Is Upgrading Their Free Loyalty Program To Act As A Better Funnel For Movie Club Subscriptions

Interviews with Senior Executives at AT&T, Charter, Cinemark, Comcast, Facebook, Glu Mobile, Google, Lionsgate, The New York Times, SiriusXM, Snapchat, Spotify, Twitter, Verizon, Viacom, WWE, Zynga

Cinemark Is Taking A Conservative Approach To Pricing In Order To Drive Attendance And Overall Box Office

Cinemark Is Benefiting From The Resurgent Box Office As They Grow Their Subscription Offering

Interviews with Senior Executives at Altice USA, AMC Networks, AT&T, Charter, Cinemark, Comcast, Discovery, IMAX, Lionsgate, Live Nation, Pandora, Spotify, Sprint, Take-Two, T-Mobile, 21st Century Fox, Verizon, Viacom

Cinemark’s Rollover Feature Has Been A Key Benefit For The First Wave Of Movie Club Subscribers

Through Its Subscription Plan, Cinemark Can Know Their Audience Better And Improve Consumer Loyalty

The Introduction Of Movie Club Creates Recurring Revenues Independent Of Box Office Performance